Category Archives: Google AdWords

Using “Top Selling” to Sell Your Products

Posted on June 16, 2010 by SEOWebHelp

This a useful descriptive to try in your Adwords ads. If you have tried using simple words like buy now or for sale, try using something more descriptive and enticing as an advertisement. We often use phrases like “Top Selling” … Continue reading →

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Putting “Sale” in Your Headline

Posted on June 15, 2010 by SEOWebHelp

When I have great pricing on a line (or even a single item), I like to experiment with having “Sale” in the headline. I used to do “on Sale” a lot. For example, let say you have great prices on … Continue reading →

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AdWords Copywriting – Punctuation: Don’t question the mark?

Posted on June 14, 2010 by SEOWebHelp

I’m a big believer of trying different punctuation in AdWords ads! (okay, that exclamation point wasn’t really needed, but I thought I’d experiment with putting it there!) Anyway, one great ad variation to try is one with a question mark … Continue reading →

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AdWords Pitfalls – Broad Keywords

Posted on June 3, 2010 by SEOWebHelp

Warning: Broad keywords can be dangerous to your profitability! And I’d say this is the leading cause of people losing money on AdWords – especially for beginners. What I’m thinking is “overly” broad keywords. I was recently talking to someone … Continue reading →

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Conversion Tracking – Intermediary Goals

Posted on May 27, 2010 by SEOWebHelp

Ideally, when you’re split-testing the performance of your ads, you’d like to pick a winner according to which one best converts to sales. Now if you’re testing with high-volume you can do that. Such as via a big list, CPA … Continue reading →

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