Author Archives: Darrell Merrick

About Darrell Merrick

Darrell is an Adwords guru and has always worked with software and web development. Though he's not an anti-social computer geek! You can find him doing both, the business as well as the technical side of projects. Some of his marketing "stats" with Amazon, over 4 years: Total items sold: 99,852 Total sales for Amazon: $5,910,090 Commissions paid to me: $547,966 Adwords costs: $167,832 Total Profit from Amazon: $380,133 If we could all do so good! If you're looking to venture into Google Adwords or Amazon sales, Darrell may have the answers for you!

Google Checkout Increases CTR

Posted on May 5, 2010 by Darrell Merrick

If you have an online store, and do advertising on AdWords, then you really need to have Google Checkout as a payment option. I’m hoping you have it as an option! For one thing it helps with your sales conversions. … Continue reading →

Posted in SEO for Businesses | Tagged , , , | 3 Comments

Using AdWords to Target Wireless Devices and Carriers

Posted on May 4, 2010 by Darrell Merrick

Google just now released (officially) device and carrier options, for targeting. I can’t speak for other countries yet, but for the US we have: For devices you can specify: iPhone and iPod Touch (together) Android (of course Google has that … Continue reading →

Posted in SEO for Businesses | Tagged , , , | 1 Comment

Why I Like Information Products

Posted on April 28, 2010 by Darrell Merrick

In the internet marketing world, there is often a demarcation between Information Products (aka Infoproducts) and Physical Products. Some business sell both, but most are predominantly one or the other. I’m a marketer that actually deals in both. So I … Continue reading →

Posted in Search Marketing | Tagged , , | 1 Comment

Mini Sales Page Gets “Squeezed”

Posted on April 27, 2010 by Darrell Merrick

I had someone recently ask me about “squeeze pages” (aka “Name Squeeze Pages”) Note: squeeze pages are really opt-in pages – designed to get someone to opt in to your list. It’s a big topic unto itself. But let me … Continue reading →

Posted in SEO for Businesses | Tagged , , , , , , | 2 Comments