Just a quick thanks to all who read our blog. Thanks! We know have over 100 posts in about 18 months since this SEO blog was started. It has been through many changes and I’m sure many more to come. If you have been with us for a year or more you might have...
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AdWords Pitfalls – Broad Keywords
Warning: Broad keywords can be dangerous to your profitability! And I’d say this is the leading cause of people losing money on AdWords – especially for beginners. What I’m thinking is “overly” broad keywords. I was recently talking to someone who has helps people with overcoming anxiety. So I’ll use that niche as an...
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Conversion Tracking – Intermediary Goals
Ideally, when you’re split-testing the performance of your ads, you’d like to pick a winner according to which one best converts to sales. Now if you’re testing with high-volume you can do that. Such as via a big list, CPA offer, or high-volume keywords in AdWords. But for most of us, most of the...
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Google Brand Consistency Is Lost
Last month (April 2010) Google decided to turn on their “Brands” recognition. When you type in specific keywords for items you lose the old leaders of the SERP and gain a whole new breed of stores – the “Big Brand Names”. Yea, we already heard about Google and their brand bumping, but what about...
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100 Days of Twitter Tools #99 Twonvert
Today’s tool is Twonvert. The number in the title has nothing to do with the number of how we determine the quality of the tool. These Twitter tools are just in order as we test them. Twonvert Twitter Tool What it’s used for: Converting your Twitter message to a smaller size (text message type)...
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